Publish content on popular websites with links that lead to yours (like I’m doing here). Backlinks are vital to your online marketing success.
Create compelling offers:
You need to find out who visited your site. Give vistors a compelling reason to give you their email address in exchange for insightful “how to” content.
Use no-frills landing pages:
Create simple, bare-bone pages dedicated to capturing leads. Eliminate distractions and avoid lengthy forms.
Send smart email:
When you gain permission to send your prospects and customers email, do so at regular intervals and feature additional offers and links to your new content.
Call for action:
Help your customers buy smart. Show them the way through the research, consideration, and sales cycle with “click here” instructions that can’t me missed.
Foster word of mouth:
Take advantage of the most powerful form of advertising by making it easy and gratifying for your customers to share your branded content.
Work with a pro who knows how to establish performance indicators for effective online marketing. Analyze your metrics and refine your content accordingly.